The change comes a year after YouTube applied the same approach to counting views on Shorts videos.
YouTube counts views from the first frame starting Aug. 24, 2026, matching TikTok and Instagram. 'Engaged views' keeps the old standard for creators and marketers.
Same video, more views. A cool trick you can pull off when you're in charge of defining what a "view" is, like YouTube.
The platform will start tracking views the same way across video formats.
The company says the change will bring the way it counts views on long-form videos in line with its method for YouTube Shorts. Since March 2025, YouTube has counted a Shorts view from the moment the ...
YouTube has announced that it will change how views are counted, which should result in higher view count totals.
I finally took back control of my YouTube feed.
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