Nearly 50 days into the Iran war, disruptions to the global energy supply chain continue to grow. Though the U.S., Iran, and Israel agreed to a fragile cease-fire on April 7, the Strait of Hormuz ...

Maintaining the momentum of Zohran Mamdani’s historically successful election campaign has meant doing the little things ...

AI is becoming central to marketing as brands move beyond pilots to fully integrate it into strategy and execution ...

Maddie Lightening shares lessons from a currency reporting error and legacy account structure challenges, and using AI ...

Advertising is now attempting to make the switch from traditional to generative AI - regardless of how much it will cost ...

The programmatic advertising industry is built on speed and automation, with campaigns launching in milliseconds and billions ...

For years, programmatic advertising has operated on the assumption that most buyers didn’t really want to know how the system ...

Live sports is one of programmatic’s biggest opportunities, even if the buying process is still kind of a mess. But efforts ...

Most media buyers say they expect to increase their programmatic spend this year, according to recent research from Comscore. The report was based on data from a survey conducted in November 2025 ...

Creator marketing drives results on YouTube, TikTok, and Meta but remains priced as sponsorship. YouTube’s new API helps ...

To manage this, reductions in several programs are proposed.

Ad-Free Prime Video Just Got More Expensive, Lower Tier Drops Big Perk Starting today, the newly rebranded Prime Video Ultra will cost $2 more per month, while 4K video support will be stripped from ...