Nearly 50 days into the Iran war, disruptions to the global energy supply chain continue to grow. Though the U.S., Iran, and Israel agreed to a fragile cease-fire on April 7, the Strait of Hormuz ...
A new court filing suggests Tyler Robinson was in police custody hours before he ‘confessed’ to Discord buddies and ‘surrendered’ to a cop friend. Is he a patsy after all?
AI is becoming central to marketing as brands move beyond pilots to fully integrate it into strategy and execution ...
Industry observers note that occasions are no longer just festivals or seasons; they now include frequent, personalised ...
Maddie Lightening shares lessons from a currency reporting error and legacy account structure challenges, and using AI ...
AI-driven search disruption could raise customer acquisition costs, pressure margins, and make the Strategic Education (STRA) ...
Advertising is now attempting to make the switch from traditional to generative AI - regardless of how much it will cost ...
For years, programmatic advertising has operated on the assumption that most buyers didn’t really want to know how the system ...
Owning your programmatic stack means nothing if you haven't first rebuilt the institutional knowledge that keeps it alive.
Live sports is one of programmatic’s biggest opportunities, even if the buying process is still kind of a mess. But efforts ...
Most media buyers say they expect to increase their programmatic spend this year, according to recent research from Comscore. The report was based on data from a survey conducted in November 2025 ...
DCO is more than a trend—it is here to stay, as modern users require advanced personalization, and advertisers should meet ...
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