Marketing at Sony Pictures Releasing International, India, says local culture is key to making global franchises resonate with audiences.

Rhode Island has hit a turning point with AI use in campaigns, which is being used to generate images and video with little oversight.

Mary Dickson, a downwinder from Salt Lake City who has survived thyroid cancer, said when she first saw Utah’s pro-nuclear billboards earlier this year while driving to Idaho, “I wanted to scream.” ...

The filings concern New York-based media company Piro Inc., which is registered to work for Havas Media Germany GmbH on behalf of the Israel Government Advertising Agency, LaPam.

Sean Duffy previously cited gamers' problem-solving and multitasking skills.

COLUMBUS, Ohio—Democratic gubernatorial nominee Amy Acton’s campaign has launched its first wave of TV ads, ending a months-long stretch in which Republican opponent Vivek Ramaswamy and his allies had ...

Meta Partnership Ads hit a $10B run rate. Agentio’s analysis of $130 million over 65,000 ads shows why: creators beat ...

Flock cameras are currently installed in both urban and rural areas on highways, in neighborhoods, and outside your local hardware store. license plates scanned by Flock license plate readers misread ...