Executives from NBCUniversal, Amazon's AWS, Adobe and ad agency WPP discussed on a CES panel the balance between leaning into ...

While federal officials say they intend to crack down on misleading drug ads, cosmetic surgery remains a “buyer beware” ...

Check out the pitch decks AI-powered advertising and marketing tech startups used to raise millions from venture capital ...

Online adverts are sometimes so personal that they feel eerie. Even as a researcher in this area, I'm slightly startled when ...

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The internet and advertising go together like strawberries and cream. These days, it can be tricky navigating online without running into at least a couple of ads, and sometimes they're so dominating ...

They may look like deals from your favorite retailer or even like a celebrity endorses them, but before you click to buy this holiday season, beware. Experts warn that scammers are increasingly using ...

Google has begun displaying ads in AI Mode, the company’s AI search engine, placing them at the bottom of the responses on the page. Ad results labelled with the sponsored tag resemble the organic ...

Coca-Cola released a set of new holiday ads – and two created with generative AI are bubbling up discussion on social media. The pair of ads that utilize artificial intelligence dropped Monday, Nov. 3 ...

A clear, data-focused look at how GA4 Attribution Paths help advertisers validate Smart Bidding, prove assist value, and defend upper-funnel spend. Let’s state a fact: Google Ads in 2025 runs on ...

Coca‑Cola’s AI Christmas ad led to pushback for the second consecutive year. The commercial’s creator fired back in defense of the controversial holiday spot. Coca-Cola released its 2025 holiday ad ...