A pricing strategy can be a survival tool or a marketing message. Cost-based pricing uses objective considerations such as, how much you spend to manufacture your products and how much the market can ...

There was a time when software pricing lived in a spreadsheet, far from the product itself. That time is over. In today’s world of usage-based pricing, AI-native tools, and real-time infrastructure, ...

You finally shipped something people want. A few users are converting. Revenue exists, technically. But every time someone ...

Selecting the right entry pricing strategy is critical for a new business or product launch. Pricing is a primary marketing component, and what you enter the market with dictates your customers' ...

Retail pricing strategies have come a long way thanks to AI and data science, offering retailers visibility into best practices for how they should price their inventory across the product lifecycle ...

Discover how drip pricing affects consumers by revealing hidden costs later in the buying process, and learn its prevalence ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Praneeta Pujari Dynamic ...

Digital price labels could be coming to a grocery store near you—if it isn’t there already. The pricing system, which replaces paper stickers with electronic labels that can be changed in real time, ...

In 2006, Dominique Molina, CPA, was desperate for a change. Long hours and the challenges of running her small tax practice were taking a toll on her health, relationships, and family. Molina took a ...

Mortgage lenders are offering discounts on loan pricing to capture borrowers. But which customers get a discount and which do not is attracting scrutiny from regulators. Image generated by AI in ...