The second of Dr. Marien’s 8Rs of his Customer’s Bill of Rights is the Right Quantity. Per his original article, the Right Quantity was described as: Quantity can have several meanings related to the ...

When a small business prices its goods and services, the owner may choose from one of two pricing schedules. The linear pricing mode maintains the same per-unit price regardless of the number of units ...

When you shop, do you favor quantity or quality? Your approach to spending has big implications for your overall financial health, according to a new study forthcoming in the Journal of Consumer ...