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Have you noticed that your once bright blonde or polished gray hair has become dull and brassy? There's an easy way to fix it: Say hello to purple shampoo, the secret weapon relied upon by those with ...

Purple shampoo is a color-correcting toner that reduces brassiness and harsh yellowing in blonde, white, gray, or silver hair. If you dye your hair blonde, purple shampoo may help your hair maintain ...

Rock purple hair color like US women’s soccer champ Megan Rapinoe NEW YORK--(BUSINESS WIRE)--Ever since you dunked your hair in grape Kool-Aid, you’ve had a fascination with purple hair color. The ...

We independently evaluate all of our recommendations. If you click on links we provide, we may receive compensation. In the long run, a good purple shampoo can save you money at the salon People ...

If you have blonde or silver hair, don’t you always want it to look bright? Purple shampoos have purple or violet pigments, which neutralize light hair’s brassiness and tone it to restore the original ...

Purple shampoo aims to remove yellow or brassy tones from hair by depositing a small amount of violet pigment on it during a wash. Companies often market it to those with blonde or lightened hair.