Since the USPS has strict regulations on direct mail, it is very common for marketers to find themselves in a position where a design format is going to cost extra postage. In extreme cases, it can ...

If you’re searching for work, connecting with a recruiter can help increase your odds of landing your dream job. Using the email format you need to get noticed by recruiters is a crucial part of ...

Questions of e-mail format stir up a flurry of interest among online marketers. In addition, how marketers wish to send e-mails may vary considerably from what consumers want. Commercial e-mails have ...

Chances are email is your primary form of workplace communication. Every one of your team members needs an email to sign up for online accounts, schedule meetings, and communicate with each other and ...

Answer: The answer to the which-way-to-go question appears simple: marketers should always offer readers the choice between text-only and HTML e-mails. And even the HTML e-mails need to be carefully ...