Instagram Reels have fundamentally transformed short-form video consumption patterns, generating over 200 billion plays monthly and capturing 30% of all Instagram engagement since their 2020 debut.

A well-crafted carousel post is a recipe for engagement on Instagram. Here are our top tips for producing cohesive, creative carousels. No Instagram strategy is complete without carousels. Why?

Instagram has changed a lot, and 2026 is no different. In late 2025, Meta said time spent watching video on Instagram was up ...

Instagram has rolled out a new feature that allows users to add background music to photo carousel posts. The update brings ...