New sensor-packed Smart Bricks introduced at CES add color, sound, and interactivity to classic Lego builds, debuting with ...

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

Lego recently unveiled one of its major technological shifts at CES 2026, marking a new bold step into the future with Lego ...

During its demonstration, Lego showed a custom Smart Tag that could read basic colors using the sensor, illuminating the ...

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's ...

Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on ...

Lego has taken a giant leap into the future of play with its debut at CES 2026, showcasing the groundbreaking Lego Smart Brick. This innovative toy not only changes colors but also produces sound ...

LEGO has just unveiled a radical shift: fans will be able to interact with their LEGO builds. The technology will be ...

Debuting at CES, LEGO’s Smart Brick blends physical toys with subtle tech to create a more responsive play world.

A yellow LEGO duck made of LEGO blocks had a black torso with a transparent material attached. When the duck was shaken 2-3 ...

Lego made its first appearance at CES 2026 to show off its Smart Brick, which can change colors, make sound effects, and ...