Once a nation of homebodies, Americans are now zealous international travelers, led by wealthy boomers and restless Gen Zers.

Our choices run the gamut from beach and mountain towns in the East to creative hubs in the Midwest and the Rockies, showcasing the incredible diversity of the US.

Louisiana was recognized as the top tourism state at the 2025 JRNY America Awards, while its signature city New Orleans earned two awards for American travel. "It's huge," Lt. Gov. Billy Nungesser ...

Brand USA has debuted the most ambitious global tourism marketing campaign in its history during this week's Brand USA Travel Week U.K. and Europe in London. Titled "America the Beautiful," the ...

El Salvador and Guatemala are leading a new era of regional tourism growth powered by cross-border road travel, surf destinations, mountain escapes, and short getaways. The trend is transforming ...

Brand USA launched an "America the Beautiful" tourism-marketing campaign, aiming to increase inbound tourism to the U.S. The destination marketing organization launched the campaign to accelerate ...

America has never had the equivalent of a tourism minister — until now. In March, President Trump created the role of Special Presidential Envoy for American Tourism, Exceptionalism, and Values, and ...