Virtual technology has existed for more than 50 years. However, augmented reality (AR) and virtual reality (VR) have only recently emerged in manufacturing environments. Early adopters have begun ...

Virtual reality (VR) and augmented reality (AR) are at the forefront of immersive tech trends, each offering distinct experiences that appeal to different markets. VR delivers full digital immersion, ...

Brands are constantly seeking innovative ways to connect with their audiences. Today, virtual reality (VR) and augmented reality (AR) are no longer just futuristic concepts. They are powerful tools ...

As virtual and augmented reality edge closer to mainstream adoption, the race is on to make immersive experiences truly lifelike – and not just visually, but sonically. Enter MPEG-I immersive audio, a ...